When I'm in New York City, I always try to visit the Lower East Side to treat myself to Ashkenazi Jewish food that is quintessential New York. It's not the bagel but the knish. It's just that the knish has never made it big as a culinary icon. What's a knish? It's a traditional Jewish pastry … Continue reading The Quintessential Jewish New York Food: The Knish

I'm pretty sure humour is part of my DNA. Many people are funny, but can they write funny? Whether you are writing novels, screenplays or comedy monologues, there are skill sets that need to be developed. There is also a wide array of humour that resonates with diverse audiences. In this blog post, we will … Continue reading The Different Forms of Humour

My wife hates grocery shopping—not other types of shopping—clothes, furniture, kitchen gadgets, and jewelry—just groceries. It seems buying sustenance intimates her. So, by default, I have been delegated shopping for food. Grocery shopping is not an issue for me, provided I am given a clear, organized and legible list. There lies my problem. Her enthusiasm … Continue reading The List

Like many writers, I jumped into social media and other platforms with no strategy whatsoever. As a result, I jumped around aimlessly for over a year or two, trying to figure out the strengths and weaknesses of these platforms and how to best use them. I'm much more experienced now and ready to pass on … Continue reading Suggestions on Building an Online Platform for Writers

Do you do most of your book marketing on social media? If you are a published author, how much time do you spend on marketing relative to writing? Marketing can be daunting for many authors. However, your books will not sell on their own without a sound strategy. These are a few things that you … Continue reading Strategies For Marketing Books That Go Beyond Social Media

I've seen many authors on social media whose timelines are endless links to their books' sales pages. For many people, this becomes uninteresting and monotonous. Purchasing ads can be pricey. I've tried Facebook ads, and they do increase the number of likes for your Facebook page, but my experience was that the ads didn't generate … Continue reading Some Low Cost Book Marketing Tips

Many people complain that they don't see the same Twitter accounts on the Timeline. Twitter is functioning as it once was, and it may not improve for a while. You can address this problem by creating lists. I began doing it several years ago, as the number of accounts I followed became so large that … Continue reading Keep Track of Your Top Twitter Follows With a List

Just imagine you are working on a novel and have a severe case of writer's block. It's been 5 days, and you've written nothing. Wouldn't having a tool to get back on track be nice? Well, it's here! Artificial intelligence (AI) can be used to get that scene done and write your entire novel. Writers … Continue reading Artificial Intelligence Will Replace Writers

Today is International Holocaust Remembrance Day, and I thought it would be appropriate to reflect on one of the darkest stains in the history of mankind. The industrial murder that eventually became known as the Holocaust took place was the end of a long process which began in the 1930s. It began as stereotypes, misinformation … Continue reading Can Another Holocaust Happen?

I’m sure I walked out of the minister’s boardroom with a scowl on my face. People were clearly trying to avoid me.  Some pretended to look the other way as if they hadn’t noticed me walk by.  You probably want to know what I was all in knots about.  In our weekly update on progress in … Continue reading The Darwin System: Decision-Making at Its Best